UNDERRR
What other way to express yourself than drinking habits? What's their everyday choice, what do the brands like, what's their main source deal? And the most important part - what's their story? Underrr considers making friends while drinking and warming the history of different cultures.
Have a Drink & let your INNER MONSTER out!
Underrr revolves around colors and their mythical masks - as if for a wild dance following an age old tradition. Drink bearing for you, some crying for good, some crying for bad. We wanted to create a brand that would make people sparkle to diversity. The design connects to a message with the use of masks and everything makes of the job. We see darkness is invented, the bright because of the masks, the colors because of the diversity. We wanted to create a brand that are we really that different? Let's get to know each other with a drink in our hand. Underrr.
